
Christian Business Owners, Coaches, & Entrepreneurs
Hey there, faith-driven entrepreneur!
➡️ Do you dream of helping hundreds or thousands of people, but only 2-3 show up to your Zoom events? 😬
➡️ Does your marketing sometimes make you cringe?
➡️ Are you afraid to quote the Bible in your marketing, for fear of turning people off?
➡️ Are you trying to attract more ideal clients, yet secretly tell yourself, “No one wants to hear from me”?
If you answered yes to any of these…
And if you dream of creating marketing that actually works… then keep reading.
This page is for you.
You might be embarrassed when only 2-3 people show up to your virtual events.
Or 50 people registered, but only 5-10 show up (because you didn’t remind them of the event!)
Or worse, you may feel tempted to quit because of your low numbers, low followers, or low engagement — despite your vast experience and expertise.
But here’s the truth:
A half-empty Zoom room doesn’t mean your audience doesn’t want to hear from you. It just means you’re still in the beginning phase of marketing and haven’t built the audience yet.
This invisible phase is part of the process. So keep going.
Your message is worth sharing with more people.
The good news is…
What you need is to work directly with a seasoned copywriter, author, and coach who loves the Bible and who’s helped real-life business owners motivate, educate, inspire, and sell.
You need someone you will help you get out of your own way… and rewrite the story you’re telling yourself. (While being backed by the Bible!)
To fill your Zoom room with ideal clients, you need a simple Launch Plan + weekly coaching & accountability that ensures you’re taking action, even if you’re nervous.
Because that’s the only way to move through the invisible phase.
If you’ve been doing all the things—posting on social media, emailing your list, DM’ing random strangers to promote yourself… yet still, very few people show up to your Zoom event…
Then I promise you it’s because you have a hidden “story” holding you back.
This story consists of subtle, automatic statements you say to yourself out loud that are keeping you stuck and making your marketing ineffective. (Hint: they usually revolve around guilt, shame, or fear.)
I’ve seen it happen time and time again while working with many business owners. And I’ve even experienced it myself.
➡️ Business owners who tell themselves a positive story and believe it absolutely crush it in business. They generate leads and sales on autopilot and grow, grow, grow… without any seeming limitations. They collect proof and evidence that what they’re doing is working.
➡️ Business owners who tell themselves a negative story about themselves, their business, and/or their marketing ALWAYS struggle to attract ideal clients and sell. It’s like they’re creating a self-fulfilling prophecy that takes them in the wrong direction.
Everyone goes through the beginner phase in business. But few make it out, due to their internal story.
The winners don’t quit. They change the story they’re telling themselves.
They take action, gauge their audience’s feedback, strengthen their hook, refine their copywriting message, and get better and better at presenting their offer to the right audience over time.
The successful ones motivate, educate, inspire, and sell.
And they get results.
If you’ve ever said things like:
Then deep down, you’re probably afraid of being seen, heard, and judged. You’re afraid of making a mistake or doing it “wrong.”
To protect yourself—you conveniently pull in low numbers every time. This keeps you safe, hidden, and frustrated.
At the root of this is a negative story driving your results.
And I’m going to help you rewrite it, starting today.
“Death and life are in the power of the tongue, and those who love it will eat its fruits.”
– Proverbs 18:21
As a copywriter and author of The Anti-Marketing Manifesto, I’ve made it my mission to help Christian business owners create a positive story about their marketing, so they can experience success, even in a darkness-driven world. I got tired of seeing so many brilliant, gifted entrepreneurs struggle to make sales (or even go bankrupt or out of business), because they couldn’t get their marketing to work. They kept telling themselves, “No one wants to hear from me” over and over again—and so, unfortunately, that’s exactly what they created.
Their marketing wasn’t the problem—it was their hidden, subconscious negative story getting in the way.
I teach my clients one simple principle:
You are the author of your own life. You hold the pen.
We’re in charge of re-writing our own story. If you don’t like an outcome, result, or recurring experience in your life/business, you can either change or remove it, or change your perception about it.
“I have set before you life and death, blessings and curses. Now choose life, so that you and your children may live.”
– Deuteronomy 30:19
Once you change the story you’re telling yourself—and take consistent, effective marketing actions to back up your NEW story—everything starts moving/flowing in a positive direction.
When you change your story… you’ll start seeing more and more people joining your virtual events and enthusiastically becoming paying clients.
You’ll allow yourself to create marketing that works and builds momentum—without stopping yourself, deleting your content, or conveniently getting “shadow banned.”
It all starts with identifying your current story that’s holding you back.
Hi, I’m Michelle Lopez Boggs, copywriter and author of The Anti-Marketing Manifesto: How to Sell Without Being a Sellout. For 15 years, I worked as a freelance copywriter, editor, and content writer, serving my dream clients such as:
I’ve coached many small business owners and aspiring copywriters as well, helping them change their “story,” so they could take the brakes off their growth and progress.
Why work with me? Because I’ll be able to quickly spot the hidden story holding you back—and help you shift it in real-time, so you can create effective marketing that fills your Zoom room in 90 days or less.
This is unlike any other marketing training or coaching you’ve received in the past…
Because as your coach, I see you. The real you.
I won’t let you quit. You won’t ghost your goals on my watch. 😉 My clients take action, because I make sure of it.
Other marketing coaches tend to focus solely on tactics — instead of picking up on your deep internal resistance to reaching your own goal.
They’ll tell you to build funnels, run ads, and post daily—which are all great, but they gloss over the fact that deep down, you’re actually very uncomfortable with the idea of a large number of people seeing you, judging you, and criticizing you. (So why on earth would you do things that make you successful at being seen and heard?)
In this program, I’ll work with you through my unique coaching structure that gets you to take action despite your fears. Soon you’ll realize there was nothing to be afraid of!
Just like David, you won’t face your Goliaths alone.
“You come against me with sword and spear, but I come against you in the name of the LORD Almighty.”
– 1 Samuel 17:45
My style of coaching:
My clients don’t wait months or years to see traction — they start seeing results within weeks.
A unique 90-day coaching program built around the principles of the Bible and my book, The Anti-Marketing Manifesto: How to Sell Without Being a Sellout, designed to get you taking action on filling your Zoom room, even if you’re nervous. With my copywriting and marketing guidance, you’ll be motivating, educating, and inspiring your ideal clients in no time.
In this program, I’ll help you identify your “story” within our first conversation—and shift it fast. I’ll give you a custom Launch Plan to get you quickly taking action on your goal. You’ll be clear on the target you’re aiming for, and you’ll hit it — if not exceed it.
Here’s what you get when you join today:
* Note: This is not private coaching. There may be others in your group, depending on when you join. However, you will get lots of personalized coaching within this structure.
“Michelle Lopez really kickstarted my TikTok program and ministry. She helped me so much by pushing me and pushing me. Man—I almost felt like I was afraid to talk to her if I hadn’t uploaded. But Michelle was great. She showed me how to use TikTok. She showed me how to present myself on social media. And so far, it’s been going unbelievable. So if you’re looking for help to kickstart something you want to do on social media, Instagram, TikTok, I highly, highly recommend Michelle. Absolutely.”
– Mike S.
It’s time to get a jumpstart on filling your Zoom event.
You will…
✅ Learn how to “hook” people so they listen
✅ Build a following full of real fans who love your work and want to learn from you
✅ Quickly move on from people who aren’t a right fit, so you can focus on serving your true fans
✅ Fill your Zoom room (or other virtual “room”) with ideal clients who sign up, show up, and buy
“We’ve had several full-pays come through for our higher-ticket program. That was through a promotional email campaign written by Michelle.”
– Liz Kelly Beane, Marketing Director for Life is Now, Inc.
This program will save you tens of thousands of dollars in wasted time, effort, coaching programs, and marketing books that don’t get you to take effective action.
It will also help you avoid being that “douche bag” marketer who pays for fake followers, or guilts and shames people into a sale.
Join now, follow my guidance, “work your land” (Proverbs 28:19), and you’ll be well on your way to filling your Zoom room with amazing people who love learning from you.
I won’t charge you $10,000 for this program (although it’s definitely worth that).
I won’t even charge you $5000 for it (although that would be a steal).
Today you can get in the door for only $2475.
I’m pricing it at this level because I want every faith-driven, Christian business owner to get a jumpstart on making their message pop and being seen and heard by their ideal audience. No more struggling or being ignored! Leave that behind for good.
“I’ve used your Anti–Marketing Jumpstart Kit for over 5 years and it’s been selling since day one! It’s like making sales on auto-pilot! The package is easily worth $10,000. Thank you!”
– Shane Ellison, Founder, The People’s Chemist
Join my “Anti-Marketing” Jumpstart program today and you’ll also get:
If you’re ready to fill your room… get started now by clicking the button below.
Once you sign up, I’ll be in touch via email to schedule our 30-minute kickoff Strategy call and get you set up in my weekly coaching system. During our call, you’ll get your custom Launch Plan. After that, you’ll get 90 days of support to make sure you follow through on it.
Marketing Strategist for Health & Wellness Entrepreneurs, Marketing for Health Coaches
1) Question: What results will I get from this program, exactly?
Answer: This program promises to help you fill your virtual Zoom room (or You-Tube live, TikTok live, or whatever your desired platform is) with ideal clients who sign up, show up, and buy. You will get a custom Launch Plan that will get you to your goal + weekly accountability check-ins and calls to ensure you’re taking action on your launch plan.
2) Question: Can I get refunded if I don’t get results?
Answer: No, there are no refunds. You will get results if you do exactly what I tell you to do.
If for some reason you don’t get results after doing exactly what I told you to do (with proof and receipts that you did it), you have the option of extending the coaching for an additional 90 days free, until you get the results.
3) Question: Are you actually writing my sales copy or marketing copy for me in this program?
Answer: No. This is a marketing coaching program in which I’m supporting you to jumpstart your own marketing. This program will be great for you if you have a marketing budget under $3000 and/or you’re just getting started and don’t have the funds yet to pay for a highly experienced copywriter.
If you’re already at 7 figures (or higher) in your business and you need ongoing copywriting and/or assistance with marketing implementation every month, email me to set up a quick call to discuss your business needs.
4) Question: Are you setting up my social media pages and handling tech stuff for me?
Answer: No. But I’ll guide you to figure that out for yourself. All the answers are on Google. This program is more about getting you to take the “scary” actions you already know you need to take, but aren’t doing yet due to resistance.
5) Question: Can I chat with you before signing up?
Answer: Yes! If you have additional questions, or you prefer to chat with me first before joining this program, email me and we’ll set up a quick 15-minute call. You can also DM me on Instagram here.
Click the link below to get started.
See you on the inside!
Michelle Lopez Boggs
Copywriting Coach, Author
The Anti-Marketing Manifesto
“Listen to advice and accept discipline, and at the end you will be counted among the wise.”
– Proverbs 19:20