by Michelle Lopez | Jul 13, 2020 | Blog
A few weeks ago I was in the sauna at the gym, talking to a woman who was wearing a mask. She initiated a conversation. In 180-degree heat, we ended up talking about how much we both love the sauna, where she had previously worked (Silicon Valley), the gym, and life....
by Michelle Lopez | Jul 10, 2020 | Blog
If external forces appear to have destroyed your business, remember this simple anti-marketing principle: Your only competition is your former self. In The Anti-Marketing Manifesto (coming fall 2020) I wrote: “Your biggest threat in business isn’t anything outside of...
by Michelle Lopez | Jul 2, 2020 | Blog
I love what David Icke says: “We’re all part of the infinite consciousness, having a brief human experience.” This means that God is in us, and we’re as powerful as he is when it comes to our individual lives. That said… I can’t...
by Michelle Lopez | Jun 22, 2020 | Blog
Free-falling off a 200-foot cliff into a massive canyon, you learn a lot about human nature! Wait, let me back up. This past weekend Dan and I drove to Cave of the Winds in Manitou Springs, CO. An hour drive. That area of Colorado is absolutely beautiful. You can see...
by Michelle Lopez | Jun 19, 2020 | Blog
Happy Friday! This week, I pored through dozens of customer testimonials… Think about the last time you got a positive testimonial. Maybe it was five minutes ago. Or five days ago. A happy customer is usually so excited, they spew their positive feedback to you...
