n Freedom to Make Mistakes | The Anti-Marketing Manifesto

Today is Independence Day in the U.S. We live in the freest country on earth, which means we’re also free to make mistakes.

But many people don’t take full advantage of this freedom in a conscious way.

Mistakes often get a bad rap. People think making a mistake indicates that you’ve failed. In a culture obsessed with an artificial idea of “perfection,” the thought of making mistakes is frowned upon.

Fact is, if you’re not making mistakes on a regular basis, you’re probably sitting on the sidelines of life.

“Anyone who has never made a mistake has never tried anything new,” said Albert Einstein.

In the spirit of freedom, today’s a great day to celebrate any past mistakes you may have been beating yourself up over.

The fact that you made a mistake in the first place means you entered into new territory… much like the founding fathers did when they risked their lives to create this amazing country based on freedom.

The fact that you were FREE enough to make a mistake is worth celebrating.

Some people don’t even have the freedom to make mistakes. Ponder that for a minute.

Others live in a self-created prison in which they pine over their past mistakes, instead of living fully in the present.

To be fully in the present — and to give yourself new experiences on a regular basis — is to be free. It requires letting go of your past mistakes. To do that, you need to celebrate them.

A mistake is valuable, because it teaches you that you need to adjust your behavior (and/or your thinking) to get better results.

So bring on the mistakes!

Talk soon,

P.S. Is “not sending emails to your list on a regular basis” a mistake for a home-based business owner? YES. And it’s a commonly made mistake. It usually indicates that the business owner is paralyzed by some sort of fear…To cope with this fear, they escape by doing other activities that feel good in the moment, but which don’t lead to sales. If you’ve made this mistake, forgive yourself and move on. Try something new…like investing in one of my email marketing packages that are specifically designed to increase online sales.

About the Author

Michelle Lopez Boggs is a copywriter, editor, and author of The Anti-Marketing Manifesto: How to Sell Without Being a Sellout. She writes for 8-figure brands and teaches her clients follow the MEI(S) principle: motivate, educate, inspire, and sell. To download a FREE copy of her book, click here.

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