n When mind & body are equally invested | The Anti-Marketing Manifesto

When mind and body are equally invested in the outcome you want…you’ll get that outcome.

This is a concept that comes from dance class.

When you’re learning something new — or doing something for the first time (such as trying out a dance class, creating a sales funnel for your business, etc.), there are times when your mind will try to distract you.

You’ll observe mind chatter that takes you out of your body:

“I can’t do this.”

“I don’t know how to do this.”

“I’m not getting this right.”

“What will other people think?”

When your mind is spewing that kind of chatter, it means your mind and body aren’t equally invested.

Anything you do physically will be laced with that self-defeating mental chatter. (And there goes your confidence.)

I experienced this recently in dance class. As a beginner I told myself constantly, “I don’t know how to do this.” My mind and body weren’t equally invested.

It took three consecutive weeks of practicing a choreography over and over, until I could even begin to wrap my MIND around the moves.

Once I did that, then my body followed.

We produced a short video and everyone was in sync!

90% of any battle you’re having in life is just learning how to ignore your own mental chatter. Learning how to NOT let the mind stop you from moving forward.

The same applies to increasing online sales in your home-based product business.

The way to increase sales is to put up sales-generating sales funnels, build your email list, and continually send great content to that list.

When you’re doing that, then you know your mind and body are equally invested in the growth of your business. Rapid sales can happen and it just gets better from there.

The opposite is when your mind chatter is in charge… then you flail from marketing tactic to tactic… trying one bright shiny object after another:

“Maybe this will work.”

“Maybe that will work.”

“I hope this works.”

Until mind and body are equally invested, nothing will work.

Talk soon,
Michelle

P.S. See our final dance video below! Next week we’re starting a brand new routine…which means another opportunity to practice ignoring mind chatter.:)

About the Author

Michelle Lopez Boggs is the author of The Anti-Marketing Manifesto: How to Sell Without Being a Sellout. She has helped her clients sell millions of dollars’ worth of products and services online by writing as their true selves and crystallizing their human emotions onto the “page.” With a background as a professional copywriter, editor, and "anti-marketer," Michelle teaches her clients follow the MEI(S) principle: motivate, educate, inspire...and sell. Buy the book here.

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