Why You Should Broadcast LOTS of Emails to Your List
In 2016, Convince & Convert published some very interesting stats on email marketing. In an article titled “15 Email Statistics That Are Shaping the Future,” the author listed 15 stats presumably gleaned from a marketing panel. Two stats worth mentioning are: 1....
2 Tips for Writing Emails
When I sit down to write an email newsletter to my list, I always have ONE person in mind. I write as if I’m writing directly to that person. I use the same language, same candor, same honesty that I would use if I were sending a private message directly to that...
Pic of Me in High School (I Wasn’t Happy!)
Recently I was looking at old photographs of my childhood, digging up pics to show my boyfriend. I remember this one. It was taken when I was 18 years old. I had just graduated from high school. It was May 1999. In general, I was not very happy with my world. (What...
Two Very Different Sales Tactics! (Back from Chicago!)
My boyfriend and I just got back from Chicago. It was an amazing and fun trip. We had a couple Bloody Mary’s on the flight, flirted with each other at all possible moments, ate delicious food, walked in the rain, and took Ubers through downtown (what a crazy busy...
Let it Go! (Law of Sacrifice)
There’s a universal law that says, “In order to receive something of a higher nature, you have to first let go of something of a lower nature.” “Higher nature” can be things like… more money, more success, more opportunities. A better home. A better body. A goal...
Don’t Discount! (Pt. 2) – Why Banksy Artwork Offered at a Discount Didn’t Sell
In a recent post I explained why PREMIUM product providers should not gratuitously offer discounts...the main reason being, they're not commodity providers. I also mentioned how most people offer discounts out of a sense of low self-worth. They don't believe their...
[Rant] Don’t discount!
I just recorded a short 5-minute rant about discounts and why it's a bad idea to offer discounts on premium products. Discounting is not for the Anti-Marketer! Here's why: Discounting comes from a general sense of low self-worth. The person who does not value himself...
How Often Do You Ask for the Sale?
“When you make a failure, it is because you have not asked for enough; keep on, and a larger thing then you were seeking will certainty come to you.” - Wallace Wattles When someone rejects you in any way, do you feel devastated? Do you feel upset? Does it feel like...
Seeing Elizabeth Gilbert Next Week!
I’m feeling antsy. Nervous. I’m sitting at my desk, sipping black tea…looking out the window of my downtown apartment. I see people walking by and construction trucks and cars driving by… while thinking about upcoming activities in my life that are going to “stretch”...
Why the “Fear of Rejection” is a Ruse… We Reject Ourselves Every Day
Part of the reason why so many of us are afraid of other people rejecting us…is because we reject ourselves constantly and don’t even realize it. Every time we speak badly about ourselves or our circumstances, we’re essentially rejecting the good that wants to come...
