The Top 10 Characteristics of Successful Emails that Sell
The first time I wrote a sales-generating email was in 2010. I remember it like it was yesterday. I wrote ONE email for a client, and the result was $1500 worth of sales in a single day. This was after months of her struggling to get ANY sales at all. She was floored....
$119K in 30 Days Using Direct Email
When Abby Epstein and Ricki Lake raised $119K in 30 days to fund their upcoming documentary, "Sweetening the Pill," -- they did it by tapping into email lists. In other words, they found lists of people who were most likely to support the documentary, and they asked...
Nope…no black Friday specials here!
Today is the day after Thanksgiving, officially known as "Black Friday...and most businesses are capitalizing on people's lack mentality in order to make sales. "For one day only, you can get these great deals..." Blah blah blah. I never liked Black Friday and never...
Back from Seattle! ~ What role are you playing?
I spent this past week in Seattle, WA, at David Neagle's training called "Subconscious Success." It was all about getting your mind to "Think like success." Most people are programmed to experience problems all the time. Their problems show up easily and effortlessly,...
Trump Used Anti-Marketing to Win
Right now, half of Americans are freaking out, saying the world is crumbling and going straight to hell. The other half are excited about the future, saying the world can only go "up" from here. You know something interesting? They're both right. Whatever you believe...
Do you know why people buy from you?
I just had my 16-yr-old car repainted from blue to black, and got a huge spoiler installed! Why? Cause I always thought those black Honda Civics from "Fast and Furious" were cool as fuck. Now my car kinda looks like that. (See pic below! It's not fast though. Lol!)...
“Transparency” is a Dead Word
I just got an email saying we need to "Fight to ensure transparency." It was regarding the supplement industry. You could slide this word into any topic...politics, medicine, food production, business, etc., and it would have literally no effect on creating a positive...
Notes from “Mindset for Maximum Prosperity” Event
A couple months ago I attended a David Neagle event in Denver. I love David's work! If you're unfamiliar with him, he teaches about how to use the universal laws to create anything you want in life, including money. I've personally attended three of his events so far...
What Makes Matt Steffanina So in Demand, as a Choreographer/Dancer/Hip Hop Instructor?
This weekend I attended an advanced hip hop class taught by world-famous, LA-based dancer and choreographer Matt Steffanina at Millennium Dance Complex in Centennial, CO. The class was sold out...the studio was packed with about 50 people...and the energy of the room...
Wells Fargo Ad Disses Artists, Promotes Dysfunctional Ideas About Money
Wells Fargo recently did an ad campaign that pissed off quite a few artists. "A ballerina yesterday. An engineer today," one ad reads. "An actor yesterday. A botanist today," says another. Both ads are followed by the tagline: "Let's get them ready for tomorrow." They...
