It's good to be back in Colorado! I did a road trip to Utah, stayed there for two weeks... And didn't see a single sick or dying person. I saw a lot of people walking their dogs, drawing on the sidewalks with chalk, and living life. Dan flew to Utah for a weekend to...

Everyone’s having their own unique “reaction” to corona. At first I was mad…because people couldn’t see the big picture of what was going on. (Story of my life.) But then I decided, “Being mad isn’t helping ME.” So I let it go. Then I was sad…because ignorance is...

This morning there was an earthquake in Utah! We felt it. I was deep in sleep, then the bed started shaking...the whole house shook for about 20 seconds! "WTF?" In a half slumber, I couldn't process what was happening. I wondered if it was the washing machine going...

I count can on one, maybe two hands, the number of business owners who have created unique, helpful content during this corona nonsense. All of the helpful ones are saying things like this: "Don't cave into fear." "It will be all right." "Get back to work." All the...

Happy Friday Anti-Marketer!!! As I get ready to prepare for a 2-week travel to Utah (my "roughly yearly" tradition), I checkmark all my essentials. As usual, I will stock up on: - Pure clean water - Tons of green vegetables, pasture raised eggs, and healthy meats -...

As I adjust to my "sort of" daily email schedule for 30 days -- I'm reminded of how habitual of a creature I am. When I've created a habit, almost nothing can break it. The hard part is starting a new positive habit, or breaking a bad habit. It takes a huge amount of...

A lot of the world's problems could be solved if people took better care of themselves. When you start looking to others to take care of you...you're f#cked. Nobody can do your workouts for you. Nobody can eat a proper diet for you. Nobody can get sufficient sleep for...

Three years ago -- January 26, 2017 -- Dan and I had our first date at Caribou Coffee, followed by dinner at R Taco in Westminster, CO. It was an instant perfect fit. We spent the whole night flirting, talking, and later making out. He spent two months courting me. (I...

There's a great quote from the book, How the Mighty Fall by Jim Collins: "...it's far better to create your own future repeatedly, than to wait for external forces to dictate your choices." (p 27-28) Amen. I love that quote. Being an anti-marketer is a great way to...

You can make big money by offering discounts, as long as you approach it with the right mindset. Discounting should never be your primary “go-to” strategy for selling. But you can use it occasionally and strategically to profit big. Smart discounting opens the door...